Pure Advance Flex Palette | Automotive Colors
Automotive Colors

Color Palette

Pure Advance Flex — Electric Scooter

3B3C3C
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HEX #3B3C3C
RGB rgb(59,60,60)
HSL
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CMYK
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SVG PNG
262626
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HEX #262626
RGB rgb(38,38,38)
HSL
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CMYK
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SVG PNG
9D9A98
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HEX #9D9A98
RGB rgb(157,154,152)
HSL
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CMYK
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SVG PNG
787674
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HEX #787674
RGB rgb(120,118,116)
HSL
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CMYK
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SVG PNG
B5B3B1
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HEX #B5B3B1
RGB rgb(181,179,177)
HSL
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CMYK
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5B5A5A
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HEX #5B5A5A
RGB rgb(91,90,90)
HSL
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CMYK
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SVG PNG
E9E9E8
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HEX #E9E9E8
RGB rgb(233,233,232)
HSL
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CMYK
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SVG PNG
D7D5D4
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HEX #D7D5D4
RGB rgb(215,213,212)
HSL
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CMYK
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SVG PNG
#3B3C3C
#262626
#9D9A98
#787674
#B5B3B1
#5B5A5A
#E9E9E8
#D7D5D4
Pure Advance Flex

This palette was extracted from

Pure Advance Flex

Award-Winning Electric Scooter

About the Design

This design features Dark Slate Gray, Dark Gray, Gray, Dim Gray, Lavender, and Light Gray.

About the Award-Winning Electric Scooter Design: Designed from the ground up, the Pure Advance Flex is an e-scooter that stands out and fits in. The product provides an unrivalled riding experience and folds small enough to enable multi-modal travel and to fit seamlessly into the lives of its riders. The Pure Advance Flex has been designed with rider experience and safety at its core. The product is ridden in a natural, forward-facing stance, with feet apart, delivering a more stable and comfortable ride compared to a traditional scooter.

This palette has a warm feel, evoking comfort and energy.

View at A' Design Award

Pure Advance Flex, the source of these colors, was designed by Pure Electric.

Color Data for Professionals

Technical color information for designers and developers. Click any value to copy.
#3B3C3C
Dark Slate Gray
18.6% Gray
Web Formats
HEX #3B3C3C
RGB 59,60,60
HSL hsl(180, 1%, 23%)
HWB hwb(180, 23%, 76%)
Print & Design
CMYK cmyk(2%, 0%, 0%, 76%)
HSV hsv(180, 2%, 24%)
Perceptual (Color Science)
LAB lab(25.22, -0.42, -0.15)
LCH lch(25.22, 0.45, 199.3°)
XYZ xyz(4.23, 4.49, 4.92)
OKLab oklab(0.3552, -0.0013, -0.0004)
Accessibility (WCAG 2.1)
Aa
On White
11.07:1
AAA Pass
Aa
On Black
1.90:1
Fail
Aa
White on Color
11.07:1
AAA Pass
Aa
Black on Color
1.90:1
Fail
4.5%
Relative Luminance
0.0449
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#3B3A3A
Complementary
of Dark Slate Gray
#3A3B3B
Analogous
of Dark Slate Gray
#3A3B3B
Analogous
of Dark Slate Gray
#606262
Lighter Tint
of Dark Slate Gray
#868888
Lighter Tint
of Dark Slate Gray
#ADAEAE
Lighter Tint
of Dark Slate Gray
#141515
Darker Shade
of Dark Slate Gray
#0D0D0D
Darker Shade
of Dark Slate Gray
#0D0D0D
Darker Shade
of Dark Slate Gray
Dark Slate Gray
Named Color
Discover the Hue
#262626
Dark Slate Gray
14.9% Gray
Web Formats
HEX #262626
RGB 38,38,38
HSL hsl(0, 0%, 15%)
HWB hwb(0, 15%, 85%)
Print & Design
CMYK cmyk(0%, 0%, 0%, 85%)
HSV hsv(0, 0%, 15%)
Perceptual (Color Science)
LAB lab(15.16, -0, 0)
LCH lch(15.16, 0, 158.2°)
XYZ xyz(1.84, 1.94, 2.11)
OKLab oklab(0.2686, 0, 0)
Accessibility (WCAG 2.1)
Aa
On White
15.13:1
AAA Pass
Aa
On Black
1.39:1
Fail
Aa
White on Color
15.13:1
AAA Pass
Aa
Black on Color
1.39:1
Fail
1.9%
Relative Luminance
0.0194
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#262626
Complementary
of Dark Slate Gray
#262626
Analogous
of Dark Slate Gray
#262626
Analogous
of Dark Slate Gray
#4D4D4D
Lighter Tint
of Dark Slate Gray
#737373
Lighter Tint
of Dark Slate Gray
#999999
Lighter Tint
of Dark Slate Gray
#0D0D0D
Darker Shade
of Dark Slate Gray
#0D0D0D
Darker Shade
of Dark Slate Gray
#0D0D0D
Darker Shade
of Dark Slate Gray
Dark Slate Gray
Named Color
Discover the Hue
#9D9A98
Dark Gray
13.5% Gray
Web Formats
HEX #9D9A98
RGB 157,154,152
HSL hsl(24, 2%, 61%)
HWB hwb(24, 60%, 38%)
Print & Design
CMYK cmyk(0%, 2%, 3%, 38%)
HSV hsv(24, 3%, 62%)
Perceptual (Color Science)
LAB lab(63.79, 0.71, 1.43)
LCH lch(63.79, 1.6, 63.6°)
XYZ xyz(31.13, 32.55, 34.34)
OKLab oklab(0.6881, 0.0025, 0.0038)
Accessibility (WCAG 2.1)
Aa
On White
2.80:1
Fail
Aa
On Black
7.51:1
AAA Pass
Aa
White on Color
2.80:1
Fail
Aa
Black on Color
7.51:1
AAA Pass
32.6%
Relative Luminance
0.3255
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#9A9C9E
Complementary
of Dark Gray
#9E9D9A
Analogous
of Dark Gray
#9E9A9A
Analogous
of Dark Gray
#C3C2C1
Lighter Tint
of Dark Gray
#E9E8E8
Lighter Tint
of Dark Gray
#F3F2F2
Lighter Tint
of Dark Gray
#787573
Darker Shade
of Dark Gray
#514F4D
Darker Shade
of Dark Gray
#2A2928
Darker Shade
of Dark Gray
Dark Gray
Named Color
Discover the Hue
#787674
Gray
14.2% Gray
Web Formats
HEX #787674
RGB 120,118,116
HSL hsl(30, 2%, 46%)
HWB hwb(30, 45%, 53%)
Print & Design
CMYK cmyk(0%, 2%, 3%, 53%)
HSV hsv(30, 3%, 47%)
Perceptual (Color Science)
LAB lab(49.75, 0.37, 1.37)
LCH lch(49.75, 1.42, 75°)
XYZ xyz(17.38, 18.21, 19.12)
OKLab oklab(0.567, 0.0015, 0.0036)
Accessibility (WCAG 2.1)
Aa
On White
4.52:1
AA Pass
Aa
On Black
4.64:1
AA Pass
Aa
White on Color
4.52:1
AA Pass
Aa
Black on Color
4.64:1
AA Pass
18.2%
Relative Luminance
0.1821
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#737578
Complementary
of Gray
#787873
Analogous
of Gray
#787373
Analogous
of Gray
#9E9C9A
Lighter Tint
of Gray
#C3C2C1
Lighter Tint
of Gray
#E9E8E8
Lighter Tint
of Gray
#514F4D
Darker Shade
of Gray
#2A2928
Darker Shade
of Gray
#0D0D0C
Darker Shade
of Gray
Gray
Named Color
Discover the Hue
#B5B3B1
Dark Gray
11.2% Gray
Web Formats
HEX #B5B3B1
RGB 181,179,177
HSL hsl(30, 3%, 70%)
HWB hwb(30, 69%, 29%)
Print & Design
CMYK cmyk(0%, 1%, 2%, 29%)
HSV hsv(30, 2%, 71%)
Perceptual (Color Science)
LAB lab(73.05, 0.34, 1.27)
LCH lch(73.05, 1.31, 75.2°)
XYZ xyz(43.11, 45.24, 48.05)
OKLab oklab(0.7678, 0.0014, 0.0034)
Accessibility (WCAG 2.1)
Aa
On White
2.09:1
Fail
Aa
On Black
10.05:1
AAA Pass
Aa
White on Color
2.09:1
Fail
Aa
Black on Color
10.05:1
AAA Pass
45.2%
Relative Luminance
0.4524
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#B0B3B5
Complementary
of Dark Gray
#B5B5B0
Analogous
of Dark Gray
#B5B0B0
Analogous
of Dark Gray
#DAD9D8
Lighter Tint
of Dark Gray
#F3F2F2
Lighter Tint
of Dark Gray
#F3F2F2
Lighter Tint
of Dark Gray
#908C89
Darker Shade
of Dark Gray
#696663
Darker Shade
of Dark Gray
#42403E
Darker Shade
of Dark Gray
Dark Gray
Named Color
Discover the Hue
#5B5A5A
Dim Gray
11.5% Gray
Web Formats
HEX #5B5A5A
RGB 91,90,90
HSL hsl(0, 1%, 35%)
HWB hwb(0, 35%, 64%)
Print & Design
CMYK cmyk(0%, 1%, 1%, 64%)
HSV hsv(0, 1%, 36%)
Perceptual (Color Science)
LAB lab(38.33, 0.4, 0.14)
LCH lch(38.33, 0.42, 19.5°)
XYZ xyz(9.82, 10.27, 11.14)
OKLab oklab(0.4685, 0.0012, 0.0004)
Accessibility (WCAG 2.1)
Aa
On White
6.87:1
AA Pass
Aa
On Black
3.05:1
Large Only
Aa
White on Color
6.87:1
AA Pass
Aa
Black on Color
3.05:1
Large Only
10.3%
Relative Luminance
0.1027
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#585A5A
Complementary
of Dim Gray
#5A5958
Analogous
of Dim Gray
#5A5859
Analogous
of Dim Gray
#817E7E
Lighter Tint
of Dim Gray
#A7A5A5
Lighter Tint
of Dim Gray
#CDCBCB
Lighter Tint
of Dim Gray
#343232
Darker Shade
of Dim Gray
#0D0D0D
Darker Shade
of Dim Gray
#0D0D0D
Darker Shade
of Dim Gray
Dim Gray
Named Color
Discover the Hue
#E9E9E8
Lavender
9.8% Purple
Web Formats
HEX #E9E9E8
RGB 233,233,232
HSL hsl(60, 2%, 91%)
HWB hwb(60, 91%, 9%)
Print & Design
CMYK cmyk(0%, 0%, 0%, 9%)
HSV hsv(60, 0%, 91%)
Perceptual (Color Science)
LAB lab(92.32, -0.18, 0.48)
LCH lch(92.32, 0.52, 110.1°)
XYZ xyz(77.31, 81.43, 87.97)
OKLab oklab(0.9337, -0.0004, 0.0013)
Accessibility (WCAG 2.1)
Aa
On White
1.21:1
Fail
Aa
On Black
17.29:1
AAA Pass
Aa
White on Color
1.21:1
Fail
Aa
Black on Color
17.29:1
AAA Pass
81.4%
Relative Luminance
0.8143
Light

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#E8E8E9
Complementary
of Lavender
#E8E9E8
Analogous
of Lavender
#E9E8E8
Analogous
of Lavender
#F3F3F2
Lighter Tint
of Lavender
#F3F3F2
Lighter Tint
of Lavender
#F3F3F2
Lighter Tint
of Lavender
#C3C3C1
Darker Shade
of Lavender
#9E9E9A
Darker Shade
of Lavender
#787873
Darker Shade
of Lavender
Lavender
Named Color
Discover the Hue
#D7D5D4
Light Gray
6.4% Gray
Web Formats
HEX #D7D5D4
RGB 215,213,212
HSL hsl(20, 4%, 84%)
HWB hwb(20, 83%, 16%)
Print & Design
CMYK cmyk(0%, 1%, 1%, 16%)
HSV hsv(20, 1%, 84%)
Perceptual (Color Science)
LAB lab(85.4, 0.5, 0.73)
LCH lch(85.4, 0.89, 55.6°)
XYZ xyz(63.7, 66.79, 71.81)
OKLab oklab(0.8743, 0.0017, 0.002)
Accessibility (WCAG 2.1)
Aa
On White
1.46:1
Fail
Aa
On Black
14.36:1
AAA Pass
Aa
White on Color
1.46:1
Fail
Aa
Black on Color
14.36:1
AAA Pass
66.8%
Relative Luminance
0.6679
Light

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#D5D7D8
Complementary
of Light Gray
#D8D7D5
Analogous
of Light Gray
#D8D5D5
Analogous
of Light Gray
#F3F2F2
Lighter Tint
of Light Gray
#F3F2F2
Lighter Tint
of Light Gray
#F3F2F2
Lighter Tint
of Light Gray
#B3AFAD
Darker Shade
of Light Gray
#8E8885
Darker Shade
of Light Gray
#67625F
Darker Shade
of Light Gray
Light Gray
Named Color
Discover the Hue

These colors were identified within Pure Electric's recognized creation "Pure Advance Flex".

About Pure Electric

Pure Electric

Pure Electric is a distinguished enterprise honored by the A' Design Award. Their portfolio reflects expertise in design innovation.

Pure Electric is an e-scooter company that truly believes the future is electric. They are on a mission to make travel better for everyone. Pure Electric aims to lead the category to new heights, with a team of world-class designers and engineers from some of the most forward-thinking companies on the planet, creating smart solutions to real-world problems. Based in our Bristol offices, they are reinventing the e-scooter, prioritising riders’ ever-higher standards of performance, ride quality and safety.

Discover more color palettes from Pure Electric's award-winning work.

Explore Pure Electric's Palettes View Pure Electric's Profile
Platinum A' Scooter Design Award 2023

About the Award

Platinum A' Scooter Design Award 2023

Pure Advance Flex was honored with the Platinum A' Scooter Design Award in 2023. The A' Design Award is a globally recognized design award program that acknowledges exceptional design innovation. Winners are selected through thorough review by a distinguished panel with diverse expertise in design. The Platinum status signifies significant creative merit as evaluated by the evaluation panel.

A' Scooter Design Award

Elevate the art of mobility with your innovative scooter designs. The scooter award category highlights cutting-edge functionality, exceptional aesthetics, and advancements in eco-friendly transportation.

Recognizes: Electric Scooters, Kick Scooters, Mobility Scooters, Folding Scooters, Off-Road Scooters, Three-Wheeled Scooters, Gas-Powered Scooters, Self-Balancing Scooters and More.
Learn More About A' Scooter Design Award View at A' Design Award

More Palettes from Pure Advance Flex

Each image reveals a unique color story. Click to explore.

Pure Advance Flex - View 2
313131
CFCAC8
656260
1E1E1E
474747
BBB7B5
858280
9F9B99
Pure Advance Flex • View 2
Pure Advance Flex - View 3
2D2E2E
E4E3E3
AAA6A3
D0CDCB
9B9693
BFBBB8
8B8785
777472
Pure Advance Flex • View 3
Pure Advance Flex - View 4
BCBCBD
ADABAC
E7EAEC
615C5A
78726F
8F8E90
D6D9DC
4C4847
Pure Advance Flex • View 4
Pure Advance Flex - View 5
191919
0B0B09
3D3D3E
626569
505154
9D9D9E
2C2C2D
88898B
Pure Advance Flex • View 5

Discover More Color Palettes

Explore colors from more award-winning designs.

Rizta
252525
111111
98ADA0
DFDFDF
C6CCC8
AFB8B2
6E706F
4B4E4D
Rizta
39,697 ID#162730
Ecool
39AC8E
45B79A
2A2927
1E1411
A6A8A7
363B38
64BFA7
316756
Ecool
9,720 ID#161929
Luna
3A393E
2C292C
78787D
1A1819
AAC0D9
DADCDF
B7B6BA
5F6066
Luna
93,439 ID#152023
Libra12
323131
202020
E6E6E6
CCCBCB
9D9C9C
B3B3B3
565555
767575
Libra12
438,406 ID#144856
Reev Cruiser
2A2A2C
6D6968
4C505C
ABC211
3F4044
919191
7C7D81
ADADAD
Reev Cruiser
438,041 ID#145990
Exeed Es
B5C1D5
A4B1C6
D0D9E7
5D96BA
72ABD0
212A34
374756
8DC3E6
Exeed Es
1,253,854 ID#155976
Geely Galaxy E8
E9E0D7
A4ABB4
B7B9BE
252D3E
141724
344154
7F97AE
8E96A0
Geely Galaxy E8
1,327,657 ID#156962
Octyma
959506
AAA211
818404
6B7005
505304
171713
2A2B2A
48484A
Octyma
1,351,574 ID#157399
Surge EV
0C0F14
5E5E64
282C32
44444A
747579
EBEBED
8D8C91
ADAEB3
Surge EV
1,233,019 ID#159855
Hongqi E-HS9
9FA3AB
41464D
7E828B
555961
696E76
B3B6BE
8D929A
C8C9D1
Hongqi E-HS9
874,799 ID#144403
Galaxy Light
E1E2E6
C3C6CB
07080C
1F252B
A9ACB1
363E45
8E9298
5A626A
Galaxy Light
1,264,123 ID#149873
Enduro2
424546
57595A
303130
76797C
88898C
E3E2E3
67696B
ABABAD
Enduro2
2,856,850 ID#126895